Lead Consultant

Acacia Parks

For the past 20 years, Acacia has made it her mission to bring evidence-based, destigmatized health care to the public. She is a digital health executive with deep knowledge of scientific strategy, regulatory pathways for digital products, and clinical product design, including coaching. She has generated evidence strategies to support wellness, enforcement discretion, and 510k/DeNovo claims, and to meet expectations of enterprise, health care, pharma, and FDA audiences.

 

As Chief Behavioral Science Officer at weight care platform Found, she collaborated with the medical, product, strategic, and operational leaders to create an innovative, evidence-based behavior change experience. During her time as CBO, she built up a clinical product design function and led a total behavior change product revamp. She also led the coaching function through a total reorg to create a new, scalable vision for health behavior change. As Found's fractional Chief Science Officer, she is currently helping them to build a new research strategy.

 

Prior to Found, Acacia served as Chief Science Officer at Twill (formerly Happify), where she laid the foundation for their core clinical product and managed scientific strategy on a suite of wellness and digital therapeutic products, including Twill Care (Twill's patient community platform), and Ensemble (the first transdiagnostic prescription digital therapeutic for depression and anxiety). Over her 10 years there, her team adapted to support products in a wide variety of mental and physical health conditions, and enabled the sale of those products in large employer, health plan, pharma, and consumer audiences.